Photo credit: Bargains to Bounty
On the heels of Kroger’s announcement to cease their double coupon policy, it looks as though Meijer is following suit in some select markets. Here’s the announcement they posted on Facebook (thanks, Saving Dollars & Sense!):
It’s true that we are eliminating double coupons in our Battle Creek, Lansing, Ft. Wayne and South Bend Markets. As a course of business, we will continue to evaluate other markets to determine the appropriate coupon strategy for that specific market based on our opportunity to reinvest in low prices across all of our items. Double coupons only affect a certain percentage of items. We believe that investing in lower prices across the store is more of a benefit to our customers.
For all of us who are still reeling from Kroger’s change in coupon policy, this news does not seem to be exactly promising. While I’m hopeful that these changes will not seep into the Cincinnati market, I’m also realistic enough to know that this could be the beginning of many changes in strategy for all of us who faithfully coupon in order to provide for our families.
Based on all these changes, I will be working with De from Buck A Day Blog and Brianne from Just Trying to Save Money to create a weekly series highlighting ways to save money without coupons. Now, don’t get me wrong – I’m not saying that you should stop clipping your weekly coupons or quit printing online savings. I’m simply suggesting that by combining these savings with practical ideas, you can survive the rising tide of coupon policy changes with a more minimal impact to your family.
Want to vent? Share your thoughts on these changes with all of us in the comments below.
{ 2 comments… read them below or add one }
Oh no – that’s a bummer. I honestly think that Meijer will follow suit here in Cinci now that Kroger has done it. They don’t have to for competition – so why would they? Major bummeR!
Thanks for reporting this accurately! Some blogs were wrongly saying Meijer was ending it here now.
I realistically think doubles will end eventually. However, right now I think it is good strategy for Meijer to keep doubling (for a while anyway). I really think they will see increased sales from people upset at Kroger. I’m not going to say I’ll stop shopping anywhere, but I do try to “thank/reward” stores that reward me. There are Kroger brand items I like and there still will be good buys. However, previously, if prices were the same, I’d try to buy items from Kroger since they’d double over 2, though I don’t usually have more than 3 like cpns anyway. Now, I’ll try to buy like priced items at Meijer as a “thank you” for continuing to double. Time is a consideration too, though…
I am afraid if the majority of “extreme couponers” switch to Meijer, though, doubles will end sooner.